VP of Marketing

Key Responsibilities

  • Develop and execute global marketing strategies to drive CashShield’s high growth goals, including but not limited to demand generation, customer acquisition, marketing operations, branding, events, content, social media and PR
  • Collaborate with internal teams to understand clients’ needs, develop go-to-market strategies, and produce communication and collateral that reflects the company brand and ROI for clients
  • Plan online and offline marketing strategies that increase traffic and drive sales including but not limited to email marketing, SEO, SEM and events
  • Evaluate different channels for demand generation and identify cost-effective and scalable ways for high-quality customer acquisition
  • Use a data-centric approach to monitor and analyse the performance of each marketing function and channels and improve future marketing campaigns and results
  • Manage internal marketing team and external marketing partners


  • Minimum Bachelor Degree in Marketing or related fields
  • Minimum 7 year of experience in B2B Marketing in business-oriented SaaS software systems
  • Proactive self-starter with ability to prioritize and manage concurrent projects
  • Ability to adapt and work in a fast pace environment
  • Highly meticulous with strong execution abilities
  • Strong work ethics and performance-driven
  • Strong interpersonal and communication skills
  • Prior experience in e-payments, e-commerce or fraud industry is a plus

For interested applicants, do send in your cover letter and resume to now!



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